"Spend it Well"
Life's short, so spend it well.
Burn the candles. Wear your fancy pants. Don't save your Sunday best for Sunday.
This is what we pitched to M&S when we won the account.
And here's the launch spot we made after months of convincing the client not to run the pitch film.
Directed by Francois Rousselet through Riff Raff
Photography by Elaine Constantine